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Unlocking the Power of Real at the 2023 NewFronts

Today, Snap returned to the IAB NewFronts and introduced new solutions for advertisers, new content partnerships, and new ways to work with creators on Snapchat.�Snapchat is all about real relationships. It’s where our community of 750 million monthly active users build connections and have fun with their friends, family, and favorite creators — without the pressure to appear popular or perfect. It’s one of the reasons why over 90% of Snapchatters are happy when using the app.1 Today, we a…

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