Channel 4 today announced it has appointed Katie Jackson as Managing Director of its multi-award-winning in-house agency, 4creative. This newly created role will oversee the 4creative business and organisation in its mission to produce risky, innovative and culturally potent work across Channel 4 brands. Reporting to Chief Marketing Officer, Zaid Al-Qassab, Katie will lead 4creative through a period of change towards a greatly expanded vision, building on Channel 4’s unique remit and Futu…
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