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Placing technology and performance at the forefront of media planning

Over the last decade, technology has become foundational to delivering world-class media campaigns. The meteoric rise of social platforms, the boom in eCommerce solutions and the emergence of new forms of interactive media, such as the metaverse, means that the number of channels to reach consumers has never been greater. With this comes some of the biggest and most exciting opportunities for brands to engage with their audiences – we’ve seen some truly innovative work come about as a re…

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