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Sky Sports records its highest ever day of viewing

An average of 1.2m viewers tuned into Sky Sports channels throughout the day* on October 24 with a reach of over 8m, delivering a record-breaking day for Sky Sports. Numbers peaked at 4.5m viewers at 5:50pm headlined by the Premier League match between Manchester United vs Liverpool and the ICC Men’s T20 World Cup match between India vs Pakistan. Another highlight of the day saw customers tune in for the USA Grand Prix in Austin from 8:00pm to see Max Verstappen and Lewis Hamilton continu…

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