Music and sound are exciting parts of the TikTok experience that spark global trends, inspire endless creativity, and unify communities around the world. The “sound-on” nature of our platform has also inspired brands to engage audiences in new and surprising ways, from putting their unique spin on a trending sound to developing a custom jingle for the community to co-create with. We’re announcing new partnerships that will make it even easier for brands of all sizes to tap into music and…
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