For more fresh insights into this cohort, download the report here . With a population of 377 million, Gen Z is now the largest generation ever to live in India. While they’re often perceived as teenagers, Gen Z is far from a homogeneous group. Their immense purchasing power and unique perspectives, behaviours demand the attention of businesses and marketers alike.� To separate fact from fiction and gain a deeper understanding of this influential generation, Snap Inc. partner…
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