Snapchat is teaming up with McDonald’s to bring to life McDonaldland, the beloved whimsical world first introduced in the 1970s. Snapchatters in the US can travel to McDonaldland through two interactive AR Lenses, designed by Snapchat’s in-house AR innovation studio, Arcadia, to unlock games, exclusive content, and even transform your local McDonald’s restaurant. At the heart of the experience is The McDonaldland Map Lens, a 3D map of McDonaldland that features your Bitmoji alongsid…
Read the full story at https://www.webwire.com/ViewPressRel.asp?aId=342444