In their sixth year of collaborating with globally-renowned artists to bring their creative visions to life, Lenovo, Intel, and Universal Music Group For Brands (UMGB), announced a new partnership with singer/songwriter and GRAMMY® Award-winning artist Alessia Cara. This collaboration is anchored in Lenovo’s “Made By” campaign, positioning Alessia as the inspiration for a multi-faceted experience that celebrates the intersection of music, creativity, and technology. The campaign is a test…
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