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Weekly Prompt: Amazon Prime Video new shoppable ad formats

Amazon Prime Video has unveiled a suite of new interactive and shoppable ad formats, including shoppable carousel ads, interactive pause ads, and brand trivia ads. These three new ad formats come just a few months after the introduction of ads on Prime Video and will be presented at Amazon’s streaming TV upfront presentation. During Prime Video commercial breaks, shoppable carousel ads will enable advertisers to showcase multiple Amazon products for viewers to scroll through and add to th…

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