German Reunification Day: Snapchat opens Horizons through Augmented Reality

German Reunification Day, an event celebrating the reunification of East and West Germany is one of the most significant nationwide holidays. This year’s event with the motto “Open Horizons” is being celebrated in Hamburg. As part of these celebrations, Snapchat is sending a message of diversity, tolerance, and unity – thanks to Augmented Reality (AR). True to the motto “Open Horizons”, the AR lens empowers the community to display their name, along with the message “I am part of German u…

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