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Unilever and the metaverse: navigating the new virtual world

Facebook founder Mark Zuckerberg believes in the metaverse so much, that he changed the name of his business to reflect it. And it’s no wonder he’s enthused about what this emerging virtual world has to offer. The CEO of what’s now known as Meta� describes the next iteration of the internet as the closest thing to teleportation. “The defining quality of the metaverse will be a feeling of presence – like you are right there with another person in another place,” he explains. “You’ll be ab…

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