Burberry Launches Augmented Reality Shopping Tool to Celebrate the Lola Bag

Users can scan their surroundings with their smartphone to generate the 3D bag which they can position in various live scenarios – whether on a table next to other personal items to understand the size of the product, or against their ensemble to view contrasting colourways, simulating the in-store experience.   – – The AR viewer also enables customers to explore the intricate details and craftsmanship of the bag before purchase, including the Thomas Burberry Monogram clasp. With a full 360…

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